There’s little doubt that price is a major consideration when contractors decide where to buy their paint, and for independent retailers, that’s where the struggle begins. How do you outprice a competitor who’s practically giving away their paint? Fortunately, it’s not always all about price. Providing consistent service and a quality product go a long
The post Beyond the Price Tag: Effective Price Strategies for Today’s Pro Customer appeared first on Paint & Decorating Retailer.


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