Highlight the Deal: 3 Best Practices for Driving Add-On Sales With Ease

Around 89% of shoppers have made an impulse purchase at some point, according to Capital One Shopping Research. At Norberg Paints in Sioux Falls, South Dakota, grabbing a piece of that impulse category hinges on simple strategies executed consistently. From offering low-cost add-ons to maintaining eye-catching displays in both Norberg Paints stores, director Nick Hauert

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